Marketing Strategy

Out of context: Reply #10

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  • Chimp2

    From my limited experience I try to balance the research part of understanding your audience and providing them with something that fulfils their needs and the more random aspect of creating something that people didn't know they wanted until they saw it.

    • Strategy is definitely not vertical. It takes a wide range of insight, logic and creativity to execute.canoe
    • Talking to customers is my favourite kind of research. One on one over zoom or phone, while they are using the product.mort_
    • Not just for UX but also why they chose it over the competition and what job it helps them do.mort_

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