Eurosport Identity
Eurosport Identity
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http://www.amassmedia.co.uk/peop…English & Pockett, a London-based broadcast design and brand identity firm. While at E&P Federico led the creative team on projects for clients including U>Direct, Rete 4 (Italy), NOW, Front Row and the multi-award winning Einstein TV. Federico was the creative director behind the re-branding effort for Eurosport - including the creation of the visual identity and graphics package for the new Eurosport News channel, launched in 2000. He also designed the interactive digital text service for ITV.