booklet design
Out of context: Reply #3
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- gramme0
I've done a few. Like DNE said. Use different colored papers to mix things up. For example, primary content pages are white (either uncoated or gloss coated); ad section is tan or light blue; and section breakers are black, brown, dark blue, or dark red with silver text/line art. Cover can be same color as breakers, or something distinctly different. Emboss, silver or gold ink, foil, etc.—a lot of nice effects available for colored papers.
If you've got mostly text and boring ads, I'd use one or two ink colors in each section, but maybe something different in each.
@70 pp it should be perfect bound. That will also help make it more special, vs. something saddle-stitched.
It'll be kinda pricey to do most or all the above, but hey your client has deep pockets right? ;)