SEO vs Snake Oil

Out of context: Reply #17

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  • trooperbill0

    YES. since googles PANDA update which started in 2011 focusing on getting your content great and PENGUIN which started april 2012 which meant that shoving quick and easy crappy links to a site doesnt work any more, most SEO agencies have rebranded themselves either inbound marketing or content marketing agencies.

    You can easily tie SEO to ROI its super measureable

    [disclosure: i am head of search at blue logic]

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