Dropbox Redesign

Out of context: Reply #17

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  • Wolfboy1

    Generally I don’t like slating work; I wasn’t in the room when they were getting briefed and receiving feedback at the WIP meetings. I’ve been on plenty of jobs (especially branding ones) where the work has gotten away from us as the client has made demands rather than taking advice.

    BUT, that fucking sucks. There’s practically nothing I like here. The logo. The colours. The type... ugh, that fucking type; it just doesn’t work. Scrolling down the page feels like my system is missing the right fonts. The whole thing feels under cooked, even the copy that is supposed to rationalise everything is shit.

    I’d love to know if it is bang on brief? Are the creative team happy with this? Is this what the client demanded?

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