GoDaddy Rebranded
GoDaddy Rebranded
Out of context: Reply #11
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- shapesalad0
They missed an opportunity to evolve the head character into a brand mascot. Could have been improved, then used in fun gif's, messaging stickers, emoji's - plenty of brand opportunities to give godaddy some character and humanity. They've not changed the lame name, so why loose the fun character?
I think a lot of brands seem to miss the opportunity to have a cartoon mascot. Humans associate to humans, even if it's a cartoon, intact definitely if it's a cartoon mascot - we learn from picture books and cartoons from a young age to associate with cartoon characters. I used to love the fido dido 7up character when I was a kid.