Marketing Strategy
Marketing Strategy
Out of context: Reply #19
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"Across industries, we found that A GOOD click-through rate for a banner ad is about 0.46%"
"The average CTR across all Display campaigns (banner ads) is around 0.2%. It fluctuates quite wildly from month to month however (but 0.2% is a reasonable long term average)."
"The average banner click-through rate (CTR) for display advertising is less than 0.1%"