Marketing Strategy
Marketing Strategy
Out of context: Reply #24
- Started
- Last post
- 30 Responses
- canoe0
Has anyone tapped Outbrain or Taboola for ad placement? Thoughts?
- Googs Discovery will place ads in gmail and in YouTube feeds - while pitching "interest-based" targeting. So basically, Googs leveraging their data.canoe
- Has been noted for prospects who show interest, rather than for an awareness campaign.canoe
- Note for Outbrain, you can upload your customer list. So, you can expose your current customers when they're on mainstream...canoe
- websites like CNN, etc, while you're hitting them with an email campaign. My feebs mind thinks of it like remarketing without having to visit the trig pagecanoe
- In strategic terms, it's preemptivecanoe