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Out of context: Reply #1163

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    • Or maybe — just maybe, Erik — J&J got a bit tired of their wordmark looking like it said "Jolmson & Jolmson"?Continuity
    • I do remember a few years back everyone making their branding as boring as possible so it would look good on Insta. I think I gave up design then.PhanLo
    • Well, true. But it's not like the old J+J identity was all that spectacular itself.Continuity
    • It's not that fabulous, you're right. Probably a bit hard for folk to read now since they don't understand cursive too.PhanLo
    • Cursive hasn’t been taught in schools for well over 20 years. That means young parents and kids maybe can’t read this brand. Lolnb
    • I prefer my logos in hieroglyphsmilfhunter
    • They should change it to Johnson as well as JohnsonBK
    • Nobody sees that and doesn’t know it’s Johnson and Johnson. It isn’t a legibility issue. The wordmark was perfect before.monospaced
    • And fuck this. I’m teaching my kid cursive. That’s bullshit.monospaced
    • My kids both write in cursive. 11+7HAYZ1LLLA

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