TV Ratings Box
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- -kappa-
I just had TV Rating boxes installed by a company on every TV in our house.
I thought the whole thing was a scam, never having heard of anyone who had them, now I do...
It's turned out to be a ball breaker. We now have 3 extra extra remotes to deal with, cables and shit everywhere, dialup boxes attached to phones.
BIG BROTHER or What???
- blackspade0
haha i knew they did that but never knew anyone who had em installed at home
we did have MTV in NZ then they ditched it because 'no-one' was watching it, i guess thats how they work that out
- lvl_130
what?! you let them install that shit?
I actually wrote a 17 page paper on why those things were a crock in one of my mass media classes. the funny thing is...i can't even remember the official name of that device : ) (the name that it was called 5 years ago that is)
what the hell was or still is the official name of that media sensor?
ps. that sucks kappa. i actually could be talking about something totally different here. now i'm really curious as to the name of that device. jeez
- -kappa-0
People Meter System...
AKA Ballbreaker...
- superbaka0
I just had TV Rating boxes installed by a company on every TV in our house.
------you mean a tivo?
- -kappa-0
Not TIVO...These things collect data and affect TV ratings.
- superbaka0
uhh.. yeah. tivo. they collect your data and in turn affect the ratings. its the nielson box of the new millennium. the only difference is most people dont know they are being watched.
- JamesEngage0
hehe.. that is very true... as is the Sky+ Box
- superbaka0
after last year's superbowl, tivo posted the number of times people pressed 'pause' on the new brittney spears ad.
- helloperson0
TIVO is very different from a Neilson Box, which I think is what they had installed. TIVO can collect viewership data, but 99.9% of television networks still use Neilson ratings to determine advertising rates, show cancelations, etc.
But, for a variety of reasons, the major television markets are scrambling to come up with alternative ways of collecting ratings data.... as there are a lot of problems with the Nielson system.