type choice suggestions?
- Started
- Last post
- 13 Responses
- kelpie
hi folks, I'm embroiled in some branding at the mo; a family of products each with a sub-brand off the main logo...
I have the main brand etc wrapped up, but each family has a variant name tagged beneath it, and I'm looking for a typeface to deal with these and also open out into general use for the product in print work &c...
Idealy I'd use a tall condensed sans in a grotesque or humanist stylee (nothing too geometric), but something elegant and subtle in its stroke-weight differences that will sit nicely alongside a similar Serif.
I like this
http://www.myfonts.com/fonts/agf…but the other weights are a bit gash...
any suggestions?
[kelpie loves you all :D )
- kelpie0
thanks very much mate, couple of them have real promise, particularly the 3rd one.
cheers,
Si.
- ********0
Show us the fucking logo you diddy.
- kelpie0
fuck off, like I'm letting you get your furry mitts on my logo, ha
(I will when its done if you're genuinely interested :)
- ********0
I am. I want to see if you are, as I suspect, a no talent hack.
;)
- kelpie0
damn, fucking busted :|
- paraselene0
*points at kelpie and laughs
oh, wait. you just helped me...
**defends kelpie's professional honour to the death!
- kelpie0
yeah, I think that guy has it in for me somehow para, I don't trust him. Something of the night about that one...
- johndiggity0
just use gill condensed.
- ********0
Why do people like gill?
I don't.
- kelpie0
ha that's nice, and I was e-mailing Gotham about this morning too, eedjit :D
ps. I f-ing HATE gill, if that's not too strong a word, although the light face is acceptable. It's a safe choice for mediocrity, if you ask me
- NegativeSpace0
W/ Gill I can handle the Regular and light weight, and I do not particularly enjoy it although I have seen it used nicely (In a book used for captions with Gill's Joanna) but all the inconsistancies from weight to weight drive me nuts, I'd never want to sue it as a family of type.