UI & UX
UI & UX
Out of context: Reply #33
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- cannonball19780
The terms UX and UI are mostly for the client to get a better handle on when you "come to the table". UX as a discipline is in place to establish designers as change agents. Designers have one way or another always been UX people. Championing the experience is a way for business people to get their heads out of leading with money, and more into leading with what their customers want and need (and trusting that the money will follow). To do this, they turn to the designer, who is the chief design thinker, chief systems thinker, and can most easily orchestrate touch points in the overall experience (instead of just "the site"). It's not just pushing pixels anymore.
- I prefer something more akin to "human factors designer" instead of UXcannonball1978