Visual Design Concepts
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- gramme0
Well the first thing to do is immediately exit the world of visual design, and switch to aural design. Throw some stuff around.
- Bam0
I would go for 3 (very different) good ones you fully support instead of a thousand alts. Don't offer your client too much choice. They always take the idea you don't like.
- joelski0
depends how detailed the IA is
- doesnotexist0
3 concepts 4 days = too much time.
these are quick concepts- spend 5 hrs on all 3. they're roughs. they should expect inconsistencies.
I always prefer talking about concepts instead of showing, then I can show whatever I damn well please that fits words not images.
- CGN0
Do both. Create 3 solid designs and show a couple of alts for each. 4 days should be more than enough time if you know what you are doing.
- adev0
I had to do 3 site designs in 1 hour the other day for a client. They were pretty bad.
- do you drink for something like that?doesnotexist
- you would have to... like 10 red bulls... and smoke some potAmicus
- Etype0
you should be able to do all this in 4 or 5 hours
- dMullins0
Make sure it's SUPER CREATIVE though and that everything POPS.
- sigg0
OK how about for the first 10 responses we just stick to the standard set of cliche', but after that lets get to a solid answer. Thanks!... ffs.
- d_rek0
I would say 'B'
In all seriousness, depending on the project, you should be able to pop off 3 completely 'different' concepts in a matter of hours. An no, they don't need to be finalized to a 'T'. Although you can finesse a certain direction a little more if you want to try and steer your client.
We generally develop mood boards quickly where I work. We'll start with basic mind/map ideation from key words/concepts related to the client. From there we generally do blitzkrieg sketching and web image scrapes to just capture the flavor of certain concepts we're trying to convey. After that it's just a matter of copy+paste onto a canvas of your choice (be it digital or gluing something to kraft paper).
If it's just for conversation with a client the looser I find generally the better, that way you don't pigeonhole yourself into a concept you're not crazy about.