Is the personal site dead?
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- Kiggen0
on a corporate level they will always need a website.
- Boz0
I personally believe that personal sites are coming back. One of the main reasons for this is because people are starting to realize they don't own their own content anymore. They post stuff and if they start disliking the service or that site they have no way to take their own content away. There are also issues with privacy.
I am actually seeing an increasing number of personal sites again but in conjunction with Facebook or other social sites. What people do is open their own sites and then link to assets and other stuff on Facebook to it.
This way you keep the content and still communicate through Facebook.
- yeah this is what I was thinking. Social media is dead.Dodecahedron
- Long live social media.Dodecahedron
- instrmntl0
Clients like that they can see how many fans they have or have gained. It's an immediate gratification. Your fan number is the new web counter.
- utopian0
Not only is "the personal website dead"... so is "design"!
Foreal Foreal
- boobs0
Yeah, I think Facebook and Twitter are good, in large measure for drawing more traffic to the website. Yeah, I can see a DJ not needing a website, or a local band. They can do a lot with Twitter and FB. And they're only really marketing to their friends and acquaintances anyway.
But, you know, would you hire an architect off what he had on Facebook? Would you hire an accountant because of his tweets? I mean, in a lot of fields, one has to eventually show the reality of one's training, background, experience. Web is a good platform for that.
I might spend $1.50 on a bottle of flavored water off something shown on Facebook, but I doubt I'd contract a $20k addition on my house with someone who didn't have a website.
- Continuity0
This debate of social networking vs traditional website vs campaign microsite, et cetera, really is kind of moot.
It all comes down to the client's marketing objectives; our responsibilities as designers, ADs and concepters is to work with the strategy people and clients to come up with the best solutions, based on those objectives.
No one platform will supplant the others for the forseeable future; it just means we have more channels at our disposal to offer to clients.
- yep, I find myself talking about
'new media' marketing objectives more than anything.doesnotexist - theres nothing you can do on a website that you cant do on FB. om the other hand FB has infinite additional possibilitiesfxone
- FB can't be themed or skinned to a companies IDBattleAxe
- yep, I find myself talking about
- boobs0
But sticking out is what gets one noticed in the marketplace.
- And sticking out is platform independent, IMHO. No matter what platform you use, if the idea isn't good, you're dead in the water.Continuity
- ... water.Continuity
- lambsy0
most of the clients i've dealt with said they would be embarrassed to have a facebook page for their business.
they have also suggested that having to manage comments and "business friends" and updates is very juvenile and ultimately hurts your image if it's not constantly updated.