Pentagram Sucks...
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- 189 Responses
- Amicus0
era404... they are human. they don't always create something that is great. btw... I know Paula Scher did they NY Philharmonic logo, but I'm not sure who did the other logos I've mentioned.
No one designer is ever beyond criticism... not Glaser, Bass, Rand, Lubalin, Aicher, Weingart or anyone.
As designers we need to get beyond hero worship, discuss each piece on its merits and try to constantly improve.
We can also look through an entire thread before commenting and realise this post for what it really was – A rant fueled by sleep deprivation that I've since explained in more detail, and with less loaded terminology than I first used.
- janne760
pentagram rulz
- jkmohr0
- and I want to listen to her because the citibank logo is so damned good right?zenmasterfoo
- Amicus0
haha....
even Pentagram is on my side in this debate. They keep making my arguments for me now.
- ********1
- i_monk1
- <ugh_niko
- to be fair, the previous logo was quite possibly the ugliest piece of shit ever, so this is an improvementmonospaced
- i_monk1
- I watched this with the sound off and I yet I still want to flatten everyone involved.face_melter
- i think that's the ideahans_glib
- i dont get it. are they making fun of the current ad jargon********
- yeah, but this is horribly dated. seems so out of touch.garbage
- That's an ineffective pleastoplying
- JAY - Z ?robthelad
- utopian2
- I like it.monNom
- what's "on a budget"formed
- diggin this********
- i like. ^^ and ya, I wonder what 'on a budget' means at PentagramGnash
- I like it.dbloc
- why not link the end of the A with the start of the R?********
- Fucking Amateurs!!!********
- because that would be too conventional.********
- That part bugs me about this (not connecting the end of the A with the beginning of the R).MondoMorphic
- It is the beginning of the R! http://www.handwriti…zarkonite
- imbecile0
"We’d ideally like to code [the logo] so it could react to different conditions," Willer says, explaining that Pentagram could create a gridded visual logic so the logo always looks good. "They don’t want to have that yet because they’re quite scared of the diversity. So we ended up giving them a set."
- That's how they did it on a budget. By making it not actually a responsive logo? Still, I like Pentagram. Cool shit.nb
- mort_-1
- What would a 'teabox tampon' be anyway?!
http://cdn.hypervoca… ?detritus - tampax pads********
- What would a 'teabox tampon' be anyway?!
- mort_2
Christ on a bike!
- 2005was bestyurimon
- Huh. Didn't know it was them. I love DC comics, far more than Marvel so the logo isn't all that important to me. Still a bunch of hacks though.face_melter
- That "C" looks like its on crack or maybe even heroin.utopian
- 2012 wasn't bad at all, wtf.Maaku
- This is really bad.grotesk_neue
- i love itinteliboy
- i_monk-4
- Id like to see the editing process for this. This new logo is just so literal.desmo
- I'm guessing the rarely will need the type/text********
- well it sure beats the Canadian Olympic logo on the left.fadein11
- I'm guessing they will rarely need the type/text********
- A playing card and a penis would equally suffice.face_melter
- E.T. salutes his masters back home.robthelad
- hahahaha robdetritus
- Trying to hard to be clever, designer's masterbationutopian
- ^ Lol can't unsee that nowdesmo
- ET is a goddamn nazi, folks********
- I'll assume the down votes are directed at Scher.i_monk
- wow, this isn't even a first rounder._niko
- Considering this is for a Canadian institution it's a complete failure as it doesn't work in both official languages.zarkonite
- desmo-1
Pentagram churns out good design. They just happen to be better salesmen.
In design school, a Bullshit 101 class should be just as important Design fundamentals.
- ********1
Pentagram has their style. They pull it off. I don't consider them crap at all.
- BK-2
Untrue:
- canoe-1
Is it because the motherload of ass hattery, Armin Vit worked there?
http://underconsideration.com/
- i_monk0
Have they discontinued their blog, or are all the image links broken at blog.pentagram.com?
- same here mateOBBTKN
- It's called design. Look it up.face_melter